What do you think of when you hear the word innovation?
I think of Steve Jobs unveiling the iPhone. Or the invention of the printing press. Or electricity…that was a big one. These types of innovations are impressive. They change culture.
But here here’s an example of innovation from Chickfila and Heinz.
They took something simple – something used thousands of times a day – and made it better. It wasn’t a world-changing discovery but it’s an innovative change that made life slightly better for people who eat more chicken.
It’s not on the cover of Wired magazine and it’s not attracting venture capital from one of the world’s biggest hedge funds. It’s way to common for that. This is innovation in the everyday.
Innovation is more ordinary than people realize. It happens the small scale, not just in Silicon Valley. In fact, you can innovate right where you are.
- If you’re married, how about planning an innovative date for your spouse. Take the normal dinner and movie and add some ingenuity and creativity.
- If you’ve got kids, how about innovating a family night. Turn off Netflix and plan a family Olympics, complete with water games.
- If you’re a volunteer at church, set aside some time and think about how you can serve bigger, better or more personally.
- If your faith has grown a little stale, how can you bring fresh energy and ideas to something that’s so important?
Sure, you might invent the teleporter or pioneer driver-less cars, but you’ve got plenty of opportunities to innovate right where you are.