Here are my notes from The 12 Week Year: Get More Done in 12 Weeks Than Others Do in 12 Months by Brian Moran and Michael Lennington.
Annual goals and plans are often a barrier to high performance. They come with an unspoken belief there is plenty of time in the eyar to make things happen. In January, December looks a long way off.
Why do people behave differently in November and December than they do in July and August?
Long term results are created by the actions you take every day. Plan for the future, but act in the day. In the end, you have greater control over your actions than you do your results.
The only way to know if you are achieving is through measurement – that is, keeping score. More than 60% of the time the breakdown occurs in the execution process, but usually people assume the plan is at fault and change it. You don’t know if the plan doesn’t work if you’re not working the plan. Too often, people want to change the plan before they have really executed it.
If you are not purposeful about how you spend your time, then you leave your results to chance.
Four Keys to Successful Commitments
- Strong desire.
- Keystone actions. Identify the core actions that will produce the result you’re after.
- Count the costs.
- Act on commitments, not feelings
Results are not the attainment of greatness, but simply confirmation of it. The difference between greatness and mediocrity on a daily and weekly basis is slim, yet the difference in results down the road is tremendous.
One of the biggest pitfalls of leadership is failure to connect your vision to your daily actions.
Planning enables you to allocate your time and resources to your highest-value opportunities, it increases your odds of successful hitting your goals, it helps you to coordinate your team, and it creates a competitive advantage. If you take time to plan before engaging with a complex task, you reduce the overall time required to complete the task by as much as 20%.
In 12 weeks, focus on the minimum number of actions that are most important to hit your goal. “Every day is a week.”
Implementing more tactics than necessary is a hinderance. You’ve got to leave good footage on the cutting room floor. Brainstorm all tactics; implement the best ones. If you feel like it’s getting too complicated, it probably is. The benefits of planning diminish rapidly, if not altogether, if you pursue and plan with more than one goal.
Execute your 12 week plan with a weekly routine. Score you week. Plan your week. Participate in a weekly accountability meeting.